Aura Live Sessions

Aura Live Sessions celebrates local musical talent through intimate performances and compelling visuals. This project required creating a dynamic visual system that could adapt to each artist while maintaining a cohesive brand identity.

The challenge was to develop motion graphics that would enhance the viewing experience without overshadowing the performances. Each artist needed their own unique introduction while staying true to the Aura Sessions aesthetic.

The Process

Working closely with videographers and musicians, and of course the art direction power house, AKA Bri Dine, we developed a visual language that combines elegant typography with fluid stop-motion animations. The result is a series of artist introductions that present each performer while creating a unified viewing experience across all sessions.

From the smooth transitions of the main logo to the individually crafted artist cards, every element was designed to create moments of visual interest that complement the music.

The Impact

The motion design system has become an integral part of the Aura Sessions brand, helping to establish it as a premier showcase for local talent. These visuals not only serve the practical purpose of artist identification but contribute to the professional quality that sets Aura Sessions apart in the local music scene. Be sure to check out our site and stay updated by following us on Instagram!